Trump's Time Magazine Cover & Mine
Wednesday, June 28, 2017
As an Argentine-born but now Canadian citizen I do not like
President Donald Trump in the least. I think he is a shady character I would
never buy a used car from. Just the allegations on his puss- grabbing should
have been enough to disqualify the man from holding office in the United
States. All those financial imbroglios of his and his underlings are questionable.
But somewhere here I believe that too much is being
discussed about the man’s (or his PR department on those Time Magazine fake covers.
In 1988 in the height of the magazine era I had taken
portraits of runner Ben Johnson for Vancouver
Magazine. When his drug scandal during the Olympics unfolded my friend an
Vancouver Magazine art director suggested I send the images to Time. In 1988
Dahl had a new-fangled device called a scanner. He scanned my 6x7cm Ektachrome,
and we faxed my Vancouver Magazine shots to Time. Subsequently I was paid lots
of money for the Canadian cover. This was the dawning of the digital era. Dahl then made a handout promo piece that served me well for some years.
Not long after my wife Rosemary, our two daughters and I
went to Hawaii. In the shopping malls there they had places where they took
your portrait and put it on the magazine cover of your choice. I believe that
Cosmopolitan was popular for young women who wanted to appear in racy clothing.
In the early 90s fellow photographers began to ask me if my
Time Magazine cover was for real. By then some photographers were faking stuff
and putting it into their portfolios. Discerning art directors did enquire and
put those photographers in their place.
At one time I believe that a Polaroid hard copy print might
have been accepted as evidence in a trial. Now the honesty of a photograph can
only be judged by the knowledge we might have of a photographer’s ethics and
reputation.
I do not believe that Time Magazine should sue Trump over
the fake cover. The cover should be piled up on all that other evidence of the
man’s lack of authenticity.
And it should be left there.